Stakeholder category
| Examples of stakeholders
| Suggested roles in developing and managing whale watching
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Small scale tour operators
| These can include fishermen taking tourists out on a part time basis, dive operators, charter fishing boat operators or marine naturalists, and will usually involve businesses of 5 or fewer part- or full time staff and small vessels (e.g. maximum 20 passengers).
| Offering tours, marketing tours, participating in training and capacity building workshops; collaborating with researchers by hosting researchers on board and/or contributing sightings/photo data; contributing to the local community by employing locals, boosting local support businesses.
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Medium sized tour operators
| Whale watching fleets, marine tour companies or charter yacht companies –usually employing 5 or more (part and full-time staff) and using vessels of different sizes – ranging from zodiacs to larger specialized whale watching vessels
| Offering tours, marketing tours, participating in training and capacity building workshops; collaborating with researchers by hosting researchers on board and/or contributing sightings/photo data; contributing to the local community by employing locals, boosting local support businesses.
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Large and Multinational corporations
| Cruise ship companies that operate live-aboard cruises that may incorporate whale watching (e.g. in Alaska, the Caribbean or the Antarctic).
| Offering tours, marketing tours, collaborating with medium and small tour operators to allow local businesses to benefit from the tourism brought to the region; collaborating with researchers by hosting researchers on board and/or contributing sightings/photo data;
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Supporting businesses
| Hotels and resorts where whale watching customers stay, restaurants and snack shops near embarkation points, transportation services to and from the whale watching location (e.g. ferries, charter airlines), boat maintenance providers, souvenir shops and artisans supplying those shops, etc.
| Providing accommodation, food and services to whale watch tourists and operators, and benefitting from additional business generated by whale watching in the community. Raising awareness of whales and dolphins and their conservation needs by promoting whale and dolphin-related products with locals and visitors.
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Government Agencies
| Marine park authorities; tourism and marketing boards; state, local or provincial governments; national ministries of tourism/natural resources/environment
| Collaborating with other stakeholders to devise a management strategy; ensuring that strategies have the legal backing to be effective; working with law enforcement agencies and other stakeholders to ensure effective monitoring and collaboration.
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Law enforcement agencies
| Park rangers; coastguard; navy; marine police
| Patrolling the areas where whale watching is conducted to monitor compliance with regulations designed to protect tourists and whales and dolphins.
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Local or regional residents/stakeholder groups
| Local resident stakeholder groups, national or international (whale and dolphin) conservation NGOs/associations/charities; Tour operators’ associations; dive clubs, etc.
| Representing the interests of the local community and environment, as well as the whales and dolphins, to ensure that whale watching activities do not have a negative impact on the community and local natural resources.
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Natural Science Researchers
| Wildlife biologists, ecologists, oceanographers; These can be associated with academic institutions like universities, or NGOs.
| In the early phases of development, researchers can help to conduct baseline surveys on the target whale/dolphin populations, and an environmental impact assessment of whale watching activities. Once the industry is established, they can assist local government and other stakeholders with the continual monitoring of potential impact on target whale or dolphin populations.
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Social Science Researchers
| Economists and social scientists studying tourism and communities. These can be associated with academic institutions like universities, or NGOs.
| In the early phases of development, researchers can help to conduct baseline market surveys on the demand and potential market for whale watching. Once the industry is established, they can assist local government and other stakeholders with the continual monitoring of the whale watching industry to measure socio-economic developments and trends in the industry. They can also help to develop educational materials and brochures
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